Lihit Lab branded pen and pencil case
CASE STUDY

OEM Case for Japanese Stationery Brand

Lihit Lab (Tokyo) · Consumer Stationery · Japan

📌 Quick Answer

What is the OEM Case for Japanese Stationery Brand?

OEM Case for Japanese Stationery Brand: A real case study of Lihit Lab (Tokyo) (Consumer Stationery, Japan). Challenge: Lihit Lab wanted to expand their product line with a premium pen and pencil protective case for Montblanc, Pelikan pens targeting Japanese executives. Need custom mold, premium feel, retail-ready pack... Solution: Full OEM service: industrial design by KeXinMaterials team, 3D rendering in 5 days, sample in 14 days. Custom mold with soft-touch matte finish. Custom foam for 12 pens + mechanical pencils. Retail pa... Result: First run sold out in 8 weeks. Lihit Lab reordered 5,000 units and added 3 SKUs (10-pen, 20-pen, and 30-pen versions). Total lifetime: 38,000 units over 4 years....

Client
Lihit Lab (Tokyo)
Industry
Consumer Stationery
Region
Japan
Product

The Challenge

Lihit Lab wanted to expand their product line with a premium pen and pencil protective case for Montblanc, Pelikan pens targeting Japanese executives. Need custom mold, premium feel, retail-ready packaging, low MOQ (3,000 pcs for first run), and bilingual packaging (JP/EN).

The Solution

Full OEM service: industrial design by KeXinMaterials team, 3D rendering in 5 days, sample in 14 days. Custom mold with soft-touch matte finish. Custom foam for 12 pens + mechanical pencils. Retail packaging with bilingual insert. MOQ 3,000 pcs, $7.20 per case (delivered CIF Tokyo).

📊 The Result

First run sold out in 8 weeks. Lihit Lab reordered 5,000 units and added 3 SKUs (10-pen, 20-pen, and 30-pen versions). Total lifetime: 38,000 units over 4 years.

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