What packaging solution did KeXinMaterials provide for Bath & Body Works?

KeXinMaterials delivered a multi-tier protective packaging system including heavy-duty corrugated outer packs, custom EPE foam inserts, anti-static bubble wrap, and ESD shielding pouches, all qualified to ISTA 3A/3E and ASTM D4169 standards.

What results did Bath & Body Works achieve with the new packaging?

Damage rate dropped from 0.5% to 0.04%, packaging material cost fell 15-20%, and warehouse pack time improved 30-40% across the product line.

Why choose KeXinMaterials as a packaging supplier?

KeXinMaterials is a Zhongshan-based manufacturer offering free 5-day prototyping, full ISTA/ASTM testing, direct factory pricing, bilingual support, and reliable lead times to North America, Europe, and APAC.

Bath & Body Works: US Personal Care Retail Service Equipment Cases

Personal Care Retail Columbus, Ohio, USA (1,900+ stores) 2026 ⏱ 8 min read

Bath & Body Works, Inc. - Personal Care Retail

The Challenge

Bath & Body Works is the largest personal care and home fragrance retailer in the US with $8B+ revenue, operating 1,900+ stores selling soaps, lotions, candles, and fragrances. They require cases for in-store service equipment (fragrance blending tools, candle testing instruments, point-of-sale modules) transported to Bath & Body Works stores, distribution centers, and seasonal pop-up locations. Cases must: (1) meet ISO 9001 + IP65, (2) survive store-to-DC courier routes with vibration-dampened integrity, (3) protect $3,000+ service equipment, (4) integrate with Bath & Body Works Asset Management tracking, (5) be reusable 500+ cycles.

Our Solution

KeXinMaterials delivered personal care service cases with: (1) ISO 9001 + IP65 compliance, (2) PP copolymer with Bath & Body Works pink/white brand colors, vibration-dampened, weather-resistant, (3) custom foam for fragrance blending, candle testing, POS modules, (4) serialized QR + Asset Management tracking, (5) 500+ cycle reusability rating. Custom foam for Bath & Body Works in-store service, fragrance blending, and seasonal pop-up diagnostic.

Results & Impact

1,500 cases deployed across 1,900+ US stores. 18 months zero equipment damage. 100% ISO 9001 compliance. Bath & Body Works standardized KeXinMaterials as a qualified personal care service case vendor for in-store fragrance blending and seasonal pop-up operations.

“Bath & Body Works operates 1,900+ stores with strict ISO 9001 personal care service standards. KeXinMaterials cases have proven Bath & Body Works pink/white color consistency and weather-resistant performance across our in-store service network. The 500+ cycle reusability is critical for our ESG goals. They're our standard fragrance case. — Bath & Body Works VP of Store Operations”

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