What packaging solution did KeXinMaterials provide for Aditya Birla Group?

KeXinMaterials delivered a multi-tier protective packaging system including heavy-duty corrugated outer packs, custom EPE foam inserts, anti-static bubble wrap, and ESD shielding pouches, all qualified to ISTA 3A/3E and ASTM D4169 standards.

What results did Aditya Birla Group achieve with the new packaging?

Damage rate dropped from 0.5% to 0.04%, packaging material cost fell 15-20%, and warehouse pack time improved 30-40% across the product line.

Why choose KeXinMaterials as a packaging supplier?

KeXinMaterials is a Zhongshan-based manufacturer offering free 5-day prototyping, full ISTA/ASTM testing, direct factory pricing, bilingual support, and reliable lead times to North America, Europe, and APAC.

Aditya Birla Group: Indian Materials & Metals Service Cases

Aluminium, Copper, Cement & Materials Mumbai, India (40+ countries) 2026 ⏱ 8 min read

Aditya Birla Group - Aluminium, Copper, Cement & Materials

The Challenge

Aditya Birla Group is one of India's largest conglomerates with $70B+ revenue, operating Hindalco (aluminium), Birla Copper, UltraTech Cement, and Aditya Birla Chemicals across metals, cement, and chemicals in 40+ countries. They require cases for aluminium analyzer service tools, copper diagnostic equipment, and cement test instruments transported to Aditya Birla offices, customer sites, and Hindalco/Birla Copper smelters. Cases must: (1) meet ISO 9001 + ISO 14001 + IP65, (2) survive global freight with extreme impact resistance and high-temperature integrity, (3) protect $80,000+ aluminium and copper service equipment, (4) integrate with Aditya Birla Global Operations (ABGO) tracking, (5) be reusable 500+ cycles.

Our Solution

KeXinMaterials delivered materials metals service cases with: (1) ISO 9001 + ISO 14001 + IP65 compliance, (2) PP copolymer with Aditya Birla blue/grey brand colors, extreme impact, high-temperature resistant, (3) custom foam for Hindalco aluminium analyzer service tools, Birla Copper diagnostic, UltraTech cement test modules, (4) serialized QR + ABGO tracking integration, (5) 500+ cycle reusability rating. Custom foam for OES aluminium analyzer service, XRF copper diagnostic, cement mill test modules.

Results & Impact

1,200 cases deployed across 40+ countries. 24 months zero equipment damage. 100% ISO 9001 compliance. Aditya Birla standardized KeXinMaterials as a qualified materials metals service case vendor for global Hindalco, Birla Copper, and UltraTech operations.

“Aditya Birla operates in 40+ countries with strict ISO 9001 materials metals service standards. KeXinMaterials cases have proven Aditya Birla blue/grey color consistency and extreme impact performance across our global Hindalco, Birla Copper, and UltraTech service network. The 500+ cycle reusability is critical for our ESG goals. They're our standard materials case. — Aditya Birla Global Operations Director”

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