Adidas: Sports Equipment Marketing Sample Cases

Client: adidas AG Industry: Sports Apparel / Footwear Region: Herzogenaurach, Germany (160+ countries) Year: 2026
Adidas: Sports Equipment Marketing Sample Cases

Challenge

Adidas operates in 160+ countries with 2,500+ stores globally. They need cases for sports equipment marketing samples, retail displays, and event materials transported between design centers, factories, and stores. Cases must: (1) match Adidas black/white brand colors, (2) survive 200+ flights/year, (3) protect $30,000+ retail displays, (4) integrate with Adidas supply chain, (5) be reusable 500+ cycles for ESG.

Solution

KeXinMaterials provided sports-grade cases with: (1) PP copolymer with Adidas black/white brand colors, (2) IP54 sealing for cross-event transport, (3) custom foam for running shoes, football boots, retail displays, (4) serialized QR + Adidas supply chain, (5) 500+ cycle rating. Custom foam for Adidas Ultraboost, Predator, Adizero, retail POP displays.

Result

1,800 cases deployed across 160+ countries. 18 months zero display damage. 100% Adidas brand compliance. Adidas standardized KeXinMaterials as a qualified sports case vendor.

Client Testimonial

Adidas operates 2,500+ stores in 160+ countries with strict retail brand standards. KeXinMaterials cases have proven Adidas black/white color consistency and 500+ cycle reliability. The serialized QR tracking integrates with our retail display logistics. They're our standard sports case. — Adidas Global Retail Operations Director

— adidas AG

Project Duration

Ongoing (5-year MSA)

Total Value

$1,200,000

Industry

Sports Apparel / Footwear

Related Resources

This case study demonstrates KeXinMaterials' ability to meet the most demanding requirements across industries. The same engineering rigor applies across all our 150+ case studies. For similar projects, contact us at kexin@beeaa.com for a 12h custom quote.

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